Meta Loses $2.8 Billion on Metaverse Division Despite the Mammoth Re-Branding Step

Mark Zuckerberg, last year, announced a complete rebranding of his social networking company, formerly Facebook, to a new name ‘Meta’, indicating the brand’s inclination towards exploring the metaverse space. Ironically, Meta’s metaverse division has, yet again, shown losses in its quarterly revenues. Between April and June this year, Meta’s metaverse section reported losses of a whopping $2.81 billion (roughly Rs. 22,410 crore), Zuckerberg announced in Meta’s Q2 earnings call on July 27. This division of Meta is named ‘Facebook Reality Labs’ (FRL) .

The FRL churned $452 million (roughly Rs. 3,604 crore) in revenue in the second quarter of 2022. The revenue is down 35 percent from last quarter.

Despite reporting losses, Zuckerberg has exuded confidence that in the coming years all the trials and errors that are costing the company billions of right now will refine the metaverse dollars technology for better.

“This is obviously a very expensive undertaking over the next several years. But as the metaverse becomes more important in every part of how we live… I’m confident that we’re going to be glad we played an important role in building this,” the Meta chief said said during the Q2 earnings call.

Meta’s FRL is designated with the task of developing hardware, software, and content in-sync with Meta’s plans to establish itself as a metaverse mammoth.

In order to strengthen its team with the best minds in the industry, Meta has been roping in tech workers from Apple and Microsoft, especially targeting their teams of augmented reality (AR)

In the metaverse, which can be described as the future of the Internet that could support a functional virtual universe, AR will make for a vital element.

A Wall Street Journal report last year claimed that around 100 staffers from Microsoft’s HoloLens AR headsets team have resigned and joined Meta over the last year.

Despite the efforts, the FRL has been witnessing losses quarter after quarter.

The division’s year-to-date losses currently stand at a floundering $5.77 billion (roughly Rs. 46,016 crore).

In fact, last year, the division posted an alerting annual loss of $10.2 billion (roughly Rs. 81,346 crore).

Meta, however, aims to continue its research in the metaverse arena. It recently partnered with digital fashion company DressX to allow its users to purchase and wear digital apparels on avatars across its platforms.

The social networking giant is also looking to launch a metaverse academy” in France. The school’s goal in its first year will be to train for free around 100 students in two roles, specialist immersive technology developers and support and assistance technicians.

Speaking about the goals of Meta, its vice president, Nick Clegg had revealed last year that the company is building itself for the metaverse,

Bloomberg Intelligence reportedly expects the market opportunity for the metaverse to reach $800 billion (roughly Rs. 59,58,719 crore) by 2024.

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